Giving USA Special Report - Giving by Generation
Giving USA Special Report - Giving by Generation
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Giving USA Special Report - Giving by Generation

$69.95

Full of powerful insights on how Gen Z, Millennials, Gen X, and Boomers each approach charitable giving, Giving by Generation shares key findings on how much each generation gives and where, how often they’re volunteering, and the ways they want to communicate. This special report also explores the impact of COVID and the role of technology in giving, as well as how different fundraising strategies resonate with each generation.

Whatever fundraising engagement plan you have in place, Giving by Generation will inform the way you assess it and plan for future success.

This Giving USA Special Report is included in Giving USA’s annual subscription.

As a Giving USA subscriber, you’ll receive Giving by Generation as well as access to: 

  • All of Giving USA’s insights, reports, and exclusive webinars for the current report year
  • All historical reports and insights from previous years 
  • The nation’s longest running, most comprehensive report on philanthropy, The Annual Report on Philanthropy – and all its exclusive insight reports
  • Digital downloads of Giving USA’s new and previous Special Reports
  • And so much more!

Subscribe to Giving USA now for just $139.95 annually.


Available in digital PDF format for $69.95.

This is a digital product only. No printed books are available for purchase.

Order & Shipping Details:

Digital products will be delivered immediately upon purchase and via email. Your printed copy of the Giving USA Annual Report should arrive 4-6 weeks from date of purchase. Please note Giving USA does not ship internationally. For international orders, we recommend the Digital Package.